A small business recently asked me to set up an Instagram account. I explained that I couldn’t do that, but offered instead to run a workshop on using Mastodon and Bluesky to reach its target audience in Berlin.

I don’t think small businesses should sacrifice an audience they have spent years building elsewhere. But what if they are starting from scratch? Can they succeed on platforms with fewer people?

Let’s see if it can work. :) Do you know any good examples?

#Fediverse #SocialMedia #SmallBusiness

RE: social.vivaldi.net/users/evert…

I am collating links to informative articles and help topics about the new EU PPWR packaging laws that affect everyone, including print-on-demand and secondhand marketplace sites - patreon.com/learnedwords/posts…

The UK government, eBay, Printify have all published information to advise sellers of all sizes - links in my free post above.

But most companies and marketplace platforms seem to be oblivious of their legal responsibilities, even many German small businesses were unaware of the local EPR laws.

The petition is still going, closing on 80,000 signatures. Please sign and/or share to make even more of a noise.
change.org/p/stop-destroying-e…

We need the EU to introduce exceptions or thresholds for micro/solo businesses, sliding fees based on the amount of packaging/waste generated, and implement a single centralized system rather than each country having its own system and set of fees. Europe is meant to be a single market supportive of SMEs!

#PPWR #Europe #smallbusiness

If you're a small business introducing a #ChatBot. Don't.

We stand out because our service is better, we use higher quality materials, we care about every part of the product down to the glue on the envelopes (real thing, we did this).

Introducing #chatbots indicates your customer's needs can be outsourced to planet killing #datacentre that couldn't care less if your #smallbusiness survives. It can't care - no amount of #AI training can make it care. Your customers will also know you've stopped caring and there's no reason to use you anymore.

Stay #indie