Video View

This chart tracks video sales--alternating weekly between an overall view of the market and profiles of individual segments. Sales data include mass merchandisers and retailers but not most discount outlets.

Theatrical: 77%

Children’s: 13%

Television: 4%

Exercise: 3%

Sports: 1%

Other: 2%

Sports Video Vendors

Year-to-date share of the sports video sales market through Oct. 18 and current top-selling sports videos:

Company: Fox

Share: 29.7%

Current best-selling video: NBA 1998 Finals

*

Company: World Wrestling Fed.

Share: 22.1%

Current best-selling video: WWF: Austin 3:16 Uncensored

*

Company: PolyGram Home Video

Share: 18.1%

Current best-selling video: NFL Elawy ... Champion Football

*

Company: Warner Home Video*

Share: 9.8%

Current best-selling video: WCW: Sting 2

*

Company: Simtar

Share: 3.5%

Current best-selling video: Super Brawl 4

*

Company: Triamark

Share: 3.3%

Current best-selling video: Ultimate Fighting Championship 2

*

Company: Madacy

Share: 2.2%

Current best-selling video: Crash Mania Collection

*

Market Leaders Oct. 12--18

Top video vendors, in percentage of sales in all categories

Warner Home Video: 25.2%

Fox: 14.6%

Disney: 12.8%

Paramount Home Video: 9.9%

Universal Home Video: 7.8%

Columbia: 6.7%

* Includes MGM, HBO, Turner and Warner Vision.

Source: VideoScan