BY THE NUMBERS
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93,000 Attendance for Wednesday’s Australia-Italy men’s soccer match.
16,043 Attendance for Thursday’s United States-Norway women’s soccer match.
36,132 Average attendance for 1999 Women’s World Cup.
$705M Money spent by NBC to acquire rights to broadcast Games.
$900M Advertising sales already generated by NBC for the Olympics.
3.7 People, in billions, around the world the IOC estimates will watch part of the Games.
